Atlético and Instituto Galo host gala auction
Atlético and Instituto Galo will hold the Gala Auction, a new Instituto Galo initiative, on November 5 at 6:30 p.m. at Contemporâneo Hall in Jardim Canadá, Nova Lima. The initiative aims to raise funds to expand and strengthen the institution’s social projects, which touch more than 200,000 lives each year.
The event will be hosted by Cafu, a member of Brazil’s fifth World Cup-winning team, and journalist Mariah Morais. Confirmed guests include influencer Enaldinho, who has almost 50 million subscribers on his YouTube channel; singer and influencer Gabi Martins; Sheilla Castro, a two-time Olympic champion with Brazil’s national volleyball team; Fernanda Keulla, digital influencer and winner of Big Brother Brasil 2013; and Dunga, captain of Brazil’s fourth World Cup-winning team.
The evening will also bring together Atlético legends such as Reinaldo, Dadá Maravilha, Luizinho, Marques, Diego Tardelli, Victor, and Leandro Donizete. Instituto Galo will announce other guests and personalities in the coming days. The program will also feature opening and closing performances by leading bands from the Brazilian music scene.
Solidarity and exclusive experiences
The Gala Auction was created to bring together solidarity, exclusive experiences, and a passion for Atlético. Participants will be able to bid on special items and unique experiences, turning every bid into support for Instituto Galo’s projects. All proceeds will go toward Instituto Galo’s social initiatives.
Items and experiences to be auctioned include:
A Cristiano Ronaldo Real Madrid jersey, signed by the star;
A Lionel Messi Argentina national team jersey, signed by the star;
An Atlético jersey from the 2013 Copa Libertadores, signed by key players from the title-winning team, accompanied by a champions patch and a medal;
An iconic Banco Nacional cap, signed by Ayrton Senna;
A basketball signed by one of the greatest stars in NBA history;
Dinner with Cafu, a member of Brazil’s fifth World Cup-winning team, along with a Brazil national team jersey signed by the former player.
Henrique Muzzi, the creator of the Gala Auction, highlights the importance of connecting people with Instituto Galo’s work. “It will be a special evening, but the most important part comes afterward. The funds raised will allow Instituto Galo to expand its projects and reach more people who need support.”
For Muzzi, the project also reinforces the role football can play off the pitch. “Football has tremendous power to bring people together. When we can turn that passion into solidarity, we create a chain of support that can deliver very significant social outcomes.”
Funds to transform lives
Reaching more than 200,000 people annually, Instituto Galo develops projects for children, teenagers, older adults, people with disabilities, and socially vulnerable communities, while also organizing emergency relief initiatives and mobilization campaigns.
The Gala Auction provides a new fundraising avenue and expands the network of partners and supporters involved in the institution’s initiatives. The aim is to turn every bid into new opportunities for those in need, furthering Instituto Galo’s mission of transforming a passion for Atlético into solidarity and hope.
Event details:
Instituto Galo Gala Auction
Date: November 5, 2026Time: 6:30 p.m.Venue: Contemporâneo Hall – Jardim Canadá, Nova Lima (MG)Hosts: Cafu and MariahCo-hosts: Fernanda Keulla and Yara Fantoni
Press: accreditation for event coverage will open in the coming days.
The Instituto Galo Gala Auction will take place thanks to partners who believed in the project and, above all, in the transformative power of the institution’s initiatives: Hammock Studios, Grupo Hinova, CBR, Itaminas, The Beat Life Club, Grupo Projeta, Léo Chaves, Skava, Contemporâneo Hall, MM Aluguel de Veículos, Rullus Buffet, Ford Brasauto, Popsol, Sympla, Oro, Poker Luvas, Menin Wine, Blink, and Palácio dos Leilões.
Follow Galo on social media: @atletico
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This article was translated into English by Artificial Intelligence. You can read the original version in 🇧🇷 here.